Why do "decent" companies go Woke?

[Mowingmaniac 24/7]

dns,

You've put a LOT of work into: "Boycotts don't work"

They do.

That's why bud lite/tractor supply/harley d/jack daniels and more...have disavowed dei.

Their 'bottom line' in profits are more important than adhering to some perverted sexual/marxists politics, that black rock or vanguard insist upon if companies want their financial blessing...

Are you a 'supporter' of dei and all it stands for?

I hope you're simply a pessimist that just doesn't care for boycotts.

Is that it?

 

[jmohme]

dns,

You've put a LOT of work into: "Boycotts don't work"

They do.

That's why bud lite/tractor supply/harley d/jack daniels and more...have disavowed dei.

Their 'bottom line' in profits are more important than adhering to some perverted sexual/marxists politics, that black rock or vanguard insist upon if companies want their financial blessing...

Are you a 'supporter' of dei and all it stands for?

I hope you're simply a pessimist that just doesn't care for boycotts.

Is that it?

With the exception of Bud Lite,I think that the companies you mentioned got it together before any real boycotts could have an effect. They just responded to the bad publicity that came down on them.

Most boycotts fizzle out before they can have any real effect. It comes back to what I posted earlier.

The average American consumer does not have th balls to do without thier favorite products long enough to sustain a successful boycott.

 

[Mowingmaniac 24/7]

"The average American consumer does not have the balls to do without their favorite products long enough to sustain a successful boycott."

Yeah, there's some of that at work too and a whole lot of companies at the mere mention of boycott roll over and disavow 'woke' politics...that's a good thing.

Of late: See 'Lowe's'

Some though, have to lose billions before giving in...see butt lite!

What puzzles me is those who dislike 'boycotts' as a political tool seem to favor 'marxism' instead without even realizing it...

 

[jmohme]

"The average American consumer does not have the balls to do without their favorite products long enough to sustain a successful boycott."

Yeah, there's some of that at work too and a whole lot of companies at the mere mention of boycott roll over and disavow 'woke' politics...that's a good thing.

Of late: See 'Lowe's'

Some though, have to lose billions before giving in...see butt lite!

What puzzles me is those who dislike 'boycotts' as a political tool seem to favor 'marxism' instead without even realizing it...

i do not dislike boycotts. I just don't think they are usually as effective as the could be if people would do more than just talk about them.

As for me, when I do participate in a boycott, it is usually forever. Once a company shows its true colors and those colors piss me off, I am done with them.

 

[Mohawk600]

dns,

You've put a LOT of work into: "Boycotts don't work"

They do.

That's why bud lite/tractor supply/harley d/jack daniels and more...have disavowed dei.

Their 'bottom line' in profits are more important than adhering to some perverted sexual/marxists politics, that black rock or vanguard insist upon if companies want their financial blessing...

Are you a 'supporter' of dei and all it stands for?

I hope you're simply a pessimist that just doesn't care for boycotts.

Is that it?

Their disavowing is simply lip service.

 

[Mowingmaniac 24/7]

M600,

I too am afraid that's what it 'may' amount to, i.e., put dei on the down low, after claiming they've seen the 'error of their way's, but keep on doing the dei boogie anyway...

How-some-ever, there are 'whistle-blowers' in the ranks, who'll alert the media (not all media are pro-dei) if they renew their dei shenanigans, to face even more bad PR...ok, we said we stopped with the dei crapola, but now we're caught with continuing 'dei', with dei egg on our faces...not a good look and 'maybe' enough bad PR to actually get them to stop their marxist garbage...maybe.

Yes, I fully understand the 'why even try' cynism, but better to light a candle than to curse the darkness...fight the fight against dei and don't stop until it does.

 

[Mohawk600]

I'm all for lighting a candle.......every once in awhile they get left on the table next to the curtains.

 

[Mohawk600]

I guess we will see if this is just lip service or not. Waiting and watching.

Ford walks back 'woke' DEI policies, joining growing list of US companies

Ford Motor Company says it has made some changes to its diversity, equity and inclusion (DEI) policies, becoming the latest U.S. firm to back away from "woke" initiatives.

www.foxbusiness.com

 

[sparkyv]

Yes, we'll have to keep an eye out. Yesterday's DEI might just be repackaged and rebranded as some new and improved program to obscure the real purpose by the powers that are pushing the woke agenda. These entities will never give up.

I guess we will see if this is just lip service or not. Waiting and watching.

 

[TJjerry]

Summary:
Jessie Jackson use to be really good at a similar type of woke. Complained to major Corps that their employment base did not match the % of population when counting black people. Threatened boycotts, worked and made him rich.
Government takes up the charge with the Communist CEI index, a Social Score Card, and encourage major money folks to assist. Blackrock and other investment money companies carry the torch for this Social Engineering, called DEI now.
If the business will hit the right index on the Woke scale they will buy tones of your companies stock.
Corps fall for it, get hurt by customers and some of them bail. They need to sell stock, but they need product sales more.

Required steps for making a "forward" march from Capitalism thru Socialism to Communism. ("Forward" was the name of the communist newspaper that Carl Marx wrote articles for, Obama laughing his ass off pulling off that one.)
So how are they doing so far?
1. Control media, √
2. Control education, √
3. Separate races and turn each against each other,√
4. Nationalize the police force, (89,000 armed IRS agents) local police de-funded. √
5. Attack and break up organized religion. √
6. Score who is with you and against you. (major media has this score for them, FB and Google know everything about us) √
7. Provide major prisons for some of the masses that are unruly at the 'reset'. (7 Zones each with a National Disaster Center) √
8. As invented by 2 Boston College Professors. If you create a catastrophe large and long enough, the masses will ultimately insist you 'fix it" even if it takes away their RIGHTS. IE, Guns. Crime out of control across the nation....√

Wonder why Camala and company want to remove Police from Schools. Damn obvious to me!

 

[Bo10mm]

Blackrock, and MONEY. To get capital, Blackrock demands go woke or go broke.

 

[CritterTex]

The sociology majors that get hired to lead their marketing department.

 

[smokey1]

Future generations have been DEI indoctrinated in public schools for a lengthy period of time.

Many parents finally woke up during CV lockdowns seeing first hand what their kids were being taught.
These woke ideologies will be far more effective as future generations grow up not knowing any better.

From a business perspective believe some corporate leaders come back from their yearly conference and give directives their company needs to be culturally more inclusive. They tasked someone to make it happen and off and running we go.

Those tasked/responsible for implementing directives take it too far. Programs spin out of control and woke hired zealots turn it into a full blown career and cancer. A spirit of be nice to your peers goes full blown crazy train..

Employees that fight it are identified & eliminated or benched career wise. Tactic of fear & conformity are center stage.

Others who are politically savvy keep their mouths shut and go about business waiting for program to fizzle out until next distraction spin’s up.

Companies should focus as their founders did on developing excellent products that consumers enjoy. Only when stockholders get hammered do these woke programs get rained in.

 

[Harlan]

I'm an HRCI and SHRM certified HR professional. To make a long story short, there is something called an Affirmative Action Plan (AAP), which applies to all federal contractors. The majority of reputable companies have some form of government contract, which means they are required to implement an AAP and focus on Diversity, Equity, and Inclusion (DE&I).

 

[benenglish]

I'm an HRCI and SHRM certified HR professional. To make a long story short, there is something called an Affirmative Action Plan (AAP), which applies to all federal contractors. The majority of reputable companies have some form of government contract, which means they are required to implement an AAP and focus on Diversity, Equity, and Inclusion (DE&I).

The federal government always leads the way in forcing implementation of stupid shit.

It was all the way back in the mid-1980s that the feds changed the definition of sexual harassment, from basing it on a "reasonable person" criteria to basing it on a "perception of the victim" criteria. I believe I was the first person in my district bureau to be placed on formal warning for sexual harassment because I paid too friendly a greeting to a couple of women on the elevator. One took offense, snapped at me, and got off the elevator. The second one waited until the first left and asked me "What the hell is her problem?"

First thing the next morning, I was hauled into a disciplinary meeting.

I was a good boy and followed the rules for quite a while. Then I applied for and became a POSH (Prevention of Sexual Harassment) instructor because I knew there's no better way to be above suspicion than to become an official enforcer.

Worked like a charm...

And it was the most dishonest thing I ever did on the job. Yes, I did it out of self-defense but I was truly ashamed of myself for gaming the system like that.

 

[Mowingmaniac 24/7]

"I'm an HRCI and SHRM certified HR professional."

Do tell...

Well, I used to run amok in a mok factory, pretty high up I wuz.

 

[EZB]

[rant] Bud Lite, Tractor Supply, John Deere, Harley Davidson, now Jack Daniels. Who next? I'm certain there are many others. Why do these seemingly "decent" American-as-apple-pie companies that folks like us frequent embrace DEI policies? These companies have entire PR/Marketing staffs that study their clientele and the market...yet they still embrace woke DEI stategies. It's as if they just don't understand who their customers are (us), or perhaps they don't give a flying flip about them (us). I just don't get it. It has cost some of these companies BILLIONS in lost revenue. It's good that these mentioned finally recognize their poor decisions and abandon DEI, but they only do so when they're called out. They're reputation is shot as far as I'm concerned. It will take a strong reversal and vocal criticism of DEI policies before I give them my business again. Again I say, I don't get it. I ask you, WHY do they do this? [/rant]

Jack Daniel’s maker scraps DEI policies after threat of ‘anti-woke’ boycott

Jack Daniel’s maker Brown-Forman Corp. is just the latest major company to reverse its DEI programs after pushback on social media.

nypost.com

I watched a pretty interesting video about this the other day!! Basically, it boils down to something similar to a credit rating.. I've attached a link below for those interested.
This is a possible BEST description of what or who "The Cabal" is....
It's a financial double edged sword....
They do give thoughts on how to battle the problem!!!
The bigger problem is, why doesn't the Guberment break the monopoly up??
Pretty sure we have trade laws regarding the issue...

 

[Harlan]

I'm an HRCI and SHRM certified HR professional. To make a long story short, there is something called an Affirmative Action Plan (AAP), which applies to all federal contractors. The majority of reputable companies have some form of government contract, which means they are required to implement an AAP and focus on Diversity, Equity, and Inclusion (DE&I).

Well, besides that, there are other reasons, like industry standards, etc. For example, many larger private corporations, when receiving investments from capital, need to present a CSR (Corporate Social Responsibility) program. This concept is also similar to ESG (Environmental, Social, and Governance). Companies must undertake these initiatives to secure investments from shareholders or future investors (e.g., Goldman Sachs, other investment banks, or possibly private equity firms).

I have been involved in multiple CSR/ESG projects for public companies, and while they may not contribute meaningfully to the company's development, investors are keen on seeing these reports.

For example:

How does the company use renewable energy?

We purchase renewable energy from the city utility (behind the scenes, we pay extra for a "green energy" license, and it’s unclear if we're actually using green power, but no one really cares).

How does the company implement DE&I?

We report that XX% of our employees are minorities and XX% are LGBTQ, which is reflected in our EEOC report (the EEOC report asks how you identify yourself when applying for jobs or during onboarding). Again, behind the scenes, the easiest way to meet these "targets" is by hiring people who fit these categories.


For industry standards, it’s the same. Take ISO 30415:2021 (Diversity, Equity & Inclusion) as an example:

If you want to sign a contract with a client, they’ll likely want to see if you meet any ISO standards; otherwise, they may refuse to sign the contract. It’s similar to some European companies requiring that all components not be made in China (though, in reality, who cares where the components come from as long as the quality is good enough).

Of course, different industries have different standards, and if you want to conduct legitimate business in an industry, you must comply with these standards.


btw, The video above its kinda correct, take CSR or ESG thing fro example, they will have a scoring system. by lacking these DE&I score you could've crew up the company

 

[Cliff43J]

[rant] Bud Lite, Tractor Supply, John Deere, Harley Davidson, now Jack Daniels. Who next? I'm certain there are many others. Why do these seemingly "decent" American-as-apple-pie companies that folks like us frequent embrace DEI policies? These companies have entire PR/Marketing staffs that study their clientele and the market...yet they still embrace woke DEI stategies. It's as if they just don't understand who their customers are (us), or perhaps they don't give a flying flip about them (us). I just don't get it. It has cost some of these companies BILLIONS in lost revenue. It's good that these mentioned finally recognize their poor decisions and abandon DEI, but they only do so when they're called out. They're reputation is shot as far as I'm concerned. It will take a strong reversal and vocal criticism of DEI policies before I give them my business again. Again I say, I don't get it. I ask you, WHY do they do this? [/rant]

Jack Daniel’s maker scraps DEI policies after threat of ‘anti-woke’ boycott

Jack Daniel’s maker Brown-Forman Corp. is just the latest major company to reverse its DEI programs after pushback on social media.

nypost.com

What we are seeing here is the importation of European Socialism/Communism/Marxism ideology. The Bud Lite fiasco is among the easiest/simplest to document as the leadership of the marketing ploy was turned over to a European woman whose politics were clearly "woke", which is simply to say, "a Communist dogma strategy". One can sugar-coat these propaganda bits using all sorts of euphemisms and smokescreens - out of the past are "no child left behind", AAP (Affirmative Action Plan) with all of its tentacles - all of which gave birth to the cultural disaster called "entitlement" acts, etc.. My deceased wife was a research psychologist, and when she heard LBJ come out with his "social justice" plans, she said that they would tear apart both families and the country. She was correct. There are other ways to handle far better both inequality and discrimination, and Congress chose the most destructive.

 

[Mowingmaniac 24/7]

harlan,

Which of the following two do you ascribe to: socialism or marxism?

Or, just plain ole ordinary all around 'communism'?